Mercedes-Benz’s First EQ Electric Model is a Crossover

Mercedes-Benz EQC prototype testing in Black Forest

"With the EQC - the first fully electric SUV from Mercedes-Benz - we are flipping the switch".

Other models in the EQ range will be revealed later, Mercedes has not yet announced pricing for the new model but it will go on sale in the United States in 2020. (A company representative said figures for models destined for the US will remain unconfirmed until closer to market launch.) Forty minutes on a 110 kW outlet will get the vehicle to 80 percent of a full charge. Tesla Inc. dominates the luxury EV market with a trio of high-performance, buzzworthy models.

Daimler aims to have up to 10 electrified vehicle variants by 2022, a target reiterated on Tuesday by Daimler CEO Dieter Zetsche, who hopes the EQC and its other electric cars will account for 15-25 percent of its sales by 2025.

Earlier today, Mercedes premiered its first-ever production fully electric SUV, the Mercedes-Benz EQC. He added, "Electric drive is a major component in the mobility of the future".

Competition Mercedes EQC will be Jaguar I-Pace, which will soon appear on the Russian market, and BMW iX3, while existing only in concept form. The Indian-owned British badge's first EV stacks up favourably compared to the EQC with a larger battery providing better performance and slightly longer range. It is faster still with DC charging - which is standard for the EQC - for example via CCS (Combined Charging Systems) in Europe and the USA. Mercedes plans to assemble the EQC at its factory in Bremen, where the automaker also makes its best-selling C-Class sedan. EQ stands for "Electric Intelligence by Mercedes-Benz", which, whether it was intentionally copied or not, sounds a lot like emotional intelligence.

The firm is investing more than €10bn (£9bn) in the expansion of its electric range, and more than €1bn in battery production.

Interestingly, Mercedes says the two electric motors are configured differently: the arrangement up front is "optimised" for efficiency in the low- to medium-load range, while the rear motor "determines dynamism".

While we've gotten used to both hybrid and electric vehicles on the road, there has always been a nagging concern about the safety of these vehicles in the event of an accident.

A production-looking and wildly camouflaged Audi e-tron SUV made its debut at the Geneva auto show this week.

It's all-electric, although this isn't even Mercedes' first battery-powered vehicle. Prices are yet to be confirmed.

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